Project ’32 Growing the INFARMCO Group for the long haul

by Danny S. Venida

The INFARMCO Group will turn 50 in 2032 or 17 years from today. That is not too long away from now. Time flies so quickly. But that time is long enough to use and make INFARMCO the leading company in swine genetics in the country and in the ASEAN Economic Community. Dreams precede reality. Project ’32 is this dream. Swine genetics will be spelled INFARMCO going towards 2032.

The launching pad for Project ’32 is more than 30 years of genetic development for the INFARMCO Largewhite and Landrace breeds by natural selection. Time is the primary asset of this development and it is the unique competitive advantage of the business. Over time, the INFARMCO breeder pigs acquired what is required to become the pig farmers’, small and big, breeders of choice.

The nucleus farm in Cabuyao, Laguna is sustaining its breeding program to maintain and continuously improve the qualities and the character of the pigs. The multiplier breeding farms in Candelaria, Quezon; in Puerto Princesa, Palawan; in Malaybalay, Bukidnon are in high gear development mode. The artificial insemination (AI) farm in Ibaan, Batangas is gearing up for market expansion.

Discussions with prospective partners have been initiated. By the first quarter of 2016, the INFARMCO breeder pigs will be undergoing intensive actual market tests by leading industry players to further validate the inroads that have been made towards the consistent acceptance of the pigs by small and big farmers. All the elements that make the breeders perform as they do will be under close scrutiny by those looking at the INFARMCO pigs’ great potential to be the leading breeders in a full supply chain for pig production.

Milestone periods are being defined. Turning the dream to reality will happen in stages leading to the big celebration the INFARMCO Group will have on its golden anniversary.

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